What was the ask?
"We want to build even stronger leaders. But we don't just want a traditional training curriculum. It has to be more avantgarde!"
What did we do?
Together with the core Learning&Development-Team at the client, we took stock of the existing learning landscape. LEAD provided some insights into cutting-edge research which shows that most learning happens on-the-job not in classroom settings. Together, we build a program rooted in self-driven learning, peer learning, and learning as a movement.
The new program is a platform that includes
- Some classical classroom-based learning formats - both basics and progressive content
- A peer-learning platform, where leaders can initiate learning formats around topics that are relevant for their businesses - provided online or offline, but themselves or by external faculty
- A curated library of online and offline content by third-parties; from udacity to TED-talks to corporate learning providers; with the invitation for leaders to find and add their own sources
Around this basic structure, the key was to turn this not into a consumable curriculum but into a movement. That is, instead of pushing the content into the organization, our goal was to make it so exciting and sexy that leaders would pull it. For this we initiated a series of fun events - participatory art installations in the main cafeteria, selfie self-learning videos from the C-levels, learning hackathons, etc.
By the way, as part of the curated content, the client also chose to feature our course on leadership in the digital age. Check out the course overview video: